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Latest News & Analysis

Unrivalled, world-class journalism that covers the intersection of business, fashion and technology.
Retail

Mike Ashley’s Frasers Says It’s Taken Control of Hugo Boss

The British retail group has pushed its stake in the German apparel brand above 50 percent in a move that will turn Hugo Boss into a subsidiary of Frasers.


Retail

Shein Agrees to Pay $100 Million to Settle US FTC Probe

The settlement, equivalent to 44 percent of the ultra fast-fashion company’s second-quarter profit, ​is ⁠the latest blow amid regulatory and tax crackdowns in Europe and the US that have hampered Shein’s growth.


Luxury

Here’s What We Learned From Last Week’s Luxury Results Bonanza

Among the takeaways from the latest round of quarterly reports from European luxury groups: China’s hurting, industry growth in the US has slowed and quiet luxury is having a moment.


Retail

Olivier Bron on Making Bloomingdale’s Desirable Again

Bloomingdale’s chief executive Olivier Bron joins Imran Amed on The BoF Podcast to discuss how a name every American knows is re-earning its place in luxury and why he sees Europe’s biggest houses wrestling with the same problem.


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Sports

How High Can Adidas Climb?

Adidas’ preliminary earnings report shows that the brand is still growing at record rates. How long can it keep it up?


Beauty

A Mall Mainstay Makes Itself Over

Bath & Body Works’ is the US’ most ubiquitous fragrance company. But to regain relevancy, a facelift — in more ways than one — is incoming.


Luxury

Kering Drops 12% as Luxury Braces for Tough Winter

The recovery long promised by luxury brands seems nowhere in sight, as the expansion of war in the Middle East, along with China’s tax crackdown on ​the wealthy, piled further pressure on the world’s biggest luxury conglomerates in the third quarter, and ​executives buckled in for a tough winter.


Retail

UK Retail Sales Fall 0.4% in September, More Than Forecast

Sales fell in September as above-average temperatures hit demand for autumn clothing.


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Luxury

Gucci Gloom

This week in luxury, Art Basel Paris was cut short by lingering civil unrest and Gucci owner Kering scrapped its guidance for a return to growth in 2026.


Partner Content

How AI Is Transforming Personalisation Into Individualisation

As customers expect more from the shopping journey — across lifestyle, luxury, beauty and fashion — brands are using automation to create more relevant, individualised experiences. BoF sits down with Klaviyo’s CMO Jamie Domenici to explore how brands can move beyond standard personalisation.


Luxury

LVMH’s Zenith Embarks on 3-Year Overhaul, May Shed Hundreds of Staff

The watchmaker, which aims to move upmarket, will close stores and discontinue collections in a bid to stem losses before reemerging in 2029.


Media

Meta Sued by Rhode Island Over Alleged Tolerance for Scam Advertising

According to the state’s complaint, Meta displays around 15 billion ‘higher risk’ scam ads to users every day, and earned roughly 10 percent of its ⁠2024 revenue from fraudulent e-commerce, dubious health products and other banned marketing.